Google Keyword PlannervsSurfer SEO
How 10 AI models weigh Google Keyword Planner against Surfer SEO on the 1 buying question where both came up.
- Google Keyword Planner
- 20%of answers named it
- Surfer SEO
- 94%of answers named it
- Placed higher
- 6–33times Google Keyword Planner vs Surfer SEO, over 39 model rankings that listed either
- Models leaning
- 1–8toward Google Keyword Planner vs Surfer SEO; 1 even
Which models prefer which
Share of each model's answers that named each product, and how often its ranking put one above the other (a product listed beats one left off) · On the 1 shared question, every wording
| Model | Google Keyword Planner | Surfer SEO | Placed higher | Leans |
|---|---|---|---|---|
| Claude Haiku 5.5 | 8% | 100% | 0–4 | Surfer SEO |
| GPT-6 Luna | 17% | 100% | 1–3 | Surfer SEO |
| Gemini 4 Argon | 0% | 100% | 0–4 | Surfer SEO |
| Qwen 3.8 Flash | 25% | 75% | 2–1 | Google Keyword Planner |
| DeepSeek V4 Pro | 33% | 83% | 1–3 | Surfer SEO |
| GLM-5.3 | 67% | 83% | 2–2 | Even |
| Kimi K3 | 0% | 100% | 0–4 | Surfer SEO |
| MiniMax M3 | 0% | 100% | 0–4 | Surfer SEO |
| Mistral Large 4 | 50% | 100% | 0–4 | Surfer SEO |
| Nemotron 3 Ultra | 0% | 100% | 0–4 | Surfer SEO |
What the models say about Google Keyword Planner
One reason per model, from the shared questions
- GPT-6 Luna
Useful free starting point for keyword ideas and estimated search demand.
- Qwen 3.8 Flash
First-party volume and intent data straight from Google.
- DeepSeek V4 Pro
Foundational keyword research tool pulling data directly from Google Ads for search volume.
- GLM-5.3
Free, direct search volume data from Google's source.
- Mistral Large 4
Free, reliable search volume data straight from Google itself.
What the models say about Surfer SEO
One reason per model, from the shared questions
- Claude Haiku 5.5
Strong on-page content optimization guided by top-ranking page analysis.
- GPT-6 Luna
Useful content optimization workflows grounded in competitive search-result analysis.
- Gemini 4 Argon
Best-in-class on-page optimization tool for aligning content directly with top-ranking SERP competitors.
- Qwen 3.8 Flash
Popular AI-driven on-page optimization and SERP content scoring.
- DeepSeek V4 Pro
Data-driven content optimization aligned with top-ranking pages, excellent for writers.
- GLM-5.3
Excellent on-page content optimization and SERP-driven briefs.
- Kimi K3
Leading content optimization tool with strong on-page recommendations.
- MiniMax M3
Excellent content optimization against SERP data.
- Mistral Large 4
Best content optimization workflow with real-time SERP scoring.
- Nemotron 3 Ultra
AI-driven content optimization for ranking pages
Tracked since October 25, 2026. Each time the panel answers these questions again, both shares are added here.
Question by question
Share of all answers that named each, every wording pooled, with its place among every product named · Both-named questions first
| Question | Google Keyword Planner | Surfer SEO |
|---|---|---|
| Best SEO tools | 20% #13 | 94% #4 |